Allbirds, a relatively new player in the footwear industry, has quickly gained a reputation for its commitment to sustainability and comfort. Founded in 2016 by Tim Brown, a former New Zealand soccer player, and Joey Zwillinger, an engineer and renewables expert, the brand was born out of a desire to create shoes that were both eco-friendly and stylish. Their mission is simple: to create better things in a better way, utilizing natural and sustainable materials.
One of the key aspects that sets Allbirds apart from other footwear brands is its use of innovative, renewable materials. The company’s signature material is Merino wool, which is sourced from New Zealand and known for its softness, breathability, and temperature-regulating properties. In addition to wool, Allbirds has also developed materials like eucalyptus tree fibersugarcane-based SweetFoam
Allbirds has made a name for itself by focusing on simplicity and comfort. Their shoes are designed to be versatile enough for both casual wear and more active lifestyles. The minimalist design aesthetic allows them to blend seamlessly into any wardrobe, while the ultra-comfortable fit ensures that customers keep coming back for more. The brand’s most popular product, the Wool Runner, is a perfect example of this philosophy in action.
Sustainability isn’t just a buzzword for Allbirds—it’s a core value. The company is transparent about its environmental impact and has even gone so far as to label each product with its carbon footprint. This level of accountability is rare in the fashion industry and has helped establish Allbirds as a leader in sustainable footwear. For those interested in learning more about the wide range of products Allbirds offers, you can check out this comprehensive spreadsheet, which details their materials, styles, and environmental impact.
Beyond its products, Allbirds has cultivated a strong community of eco-conscious consumers who value the brand’s mission. The company has expanded its product line to include not just shoes but also apparel, all while maintaining its commitment to sustainability. With plans for further growth and innovation, Allbirds continues to push the boundaries of what it means to be a sustainable fashion brand.
If you’re curious about the specifics of their products, take a look at this linked spreadsheet